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Trust & transparency

Research and verification methodology

Insurance pages can fail readers when they turn a contract requirement into a “law,” repeat a carrier’s sales copy as fact, or hide uncertainty. Our process is designed to prevent those failures.

Source hierarchy

  1. Primary law/regulator sources: state departments, boards, statutes, and official worker-compensation authorities for requirement claims.
  2. Federal and national public sources: SBA, FTC, IRS, and NAIC for general frameworks and consumer education.
  3. Policy/carrier documents: used to illustrate product-specific wording only, not to generalize to the entire market.
  4. Secondary sources: used for discovery or context, then verified before a high-stakes claim is published.

What gets checked before publication

  • The page answers one clear search intent and adds profession-specific value.
  • Legal words such as “required,” “must,” and “mandatory” have a primary source or are removed.
  • Policy descriptions are framed as general and subject to terms, exclusions, limits, and endorsements.
  • Title, H1, description, canonical, crawlability, internal links, and structured data are checked.
  • Important facts have visible source links; stale dates and broken links are flagged for review.
  • No page is published just to hit a word-count or page-count target.

What we do not claim

We do not present educational pages as legal advice, an insurance quote, a coverage determination, or a substitute for the policy contract. We do not claim that a coverage is legally required nationwide when the rule varies by state, profession, workforce, or contract.